All’Origine, the Italian specialist in European objects of the XX century, is present with a temporary shop and a site specific installation in collaboration with artist duo PetriPaselli. With their signature visual vocabulary the duo reflects on the passage of time over personal treasures and physical memories.
The visual merchandising of the shop, curated by Art Director Corina Jucan, is deeply entangled with the installation and integrates art pieces by PetriPaselli. Time is cyclical: objects fall out of fashion, of sight and of mind, only to come back as newly found treasures (for grandchildren rummaging in an attic and for collectors combing through flea markets alike). But the cycle is not broken. It is bound to start over again.